Northwood University
About
Northwood University in Midland, Michigan, is highly regarded for its immersive, business-focused education centered around the "Northwood Idea"—a philosophy championing free enterprise, entrepreneurship, and individual liberty. Through specialized undergraduate majors like its world-renowned automotive marketing and management program and the prestigious DeVos Graduate School of Management, students gain a competitive edge by starting core business classes on their very first day. The campus culture is vibrant, collaborative, and professionally driven, offering an active student experience through NCAA Division II athletics, Greek life, and various business-oriented organizations. A defining hallmark of Northwood is its annual International Auto Show, the largest outdoor, entirely student-run auto show in North America, which provides undergraduates with unparalleled, real-world leadership experience.
Wikipedia:Northwood University (NU) is a private university in Midland, Michigan, United States, and online. Founded in 1959, the university specializes in business and management education, offering undergraduate and graduate programs across disciplines such as business administration, finance, accounting, marketing, entrepreneurship, hospitality and automotive-related business fields. As a business school, it offers bachelor's (BBA), master's and PhD degrees. More than 57,000 students have graduated from the institution.
Location
Cost
Admissions
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Essay Requirements
Northwood University accepts the Common Application. All Common App schools require the personal statement essay. Some schools also require supplemental essays — check the school's page on Common App for current prompts and word limits.
See the current Common App essay prompts for the personal statement options.
Outcomes
Student Body
Programs & Earnings
Institutional
Wondering if Northwood University is the right fit for you?
Scout builds a personalized college list — reach, match, and safety schools — tailored to your profile, grades, and goals. Get financial aid estimates, scholarship guidance, and deep dives on every school.